Masters and Johnson’s Squeeze Technique
In 1956 Semans was the first researcher to introduce a behavioral technique – the so-called stop-start technique – as a way to help a man last longer in bed. He reported high success rates with this: it’s a method which involves repeatedly stimulating a man’s penis until he has almost reached the point of ejaculatory inevitability, then pausing until his arousal has diminished, and then repeating the sequence until the man has learned to control his ejaculation voluntarily. However it appears that there is no supporting evidence of the claimed success rate, and nobody has been able to replicate the results of Semans.
This work was followed up by Masters and Johnson in the 1970s; they also claimed a 97+% success rate in remission of premature ejaculation. They developed Semans’ work into the squeeze technique and combined it with individual and couples therapy: the female partner was trained to squeeze the frenulum of her partner’s penis when he was fully erect, aroused and on the verge of ejaculation. This squeeze was followed by a pause of about 30 seconds to allow the man’s arousal to drop. This, it was claimed, soon enabled a man to control his ejaculation for up to 20 minutes. After the manual experience of learning to control ejaculation, a man and his partner would engage in sexual intercourse using the woman on top position, with the woman remaining motionless. With gradually increasing levels of stimulation, Masters and Johnson claimed that the vast majority of their clients were able to develop sufficient control over their ejaculation to ensure that the couple were enabled to engage in prolonged intercourse.
Unfortunately, once again, other researchers have been unable to replicate these results. Yet, with some modification, these techniques represent the standard premature ejaculation treatment to this day.